Serving as a Think Tank and Advisory Board

The Commerce Executive Network (CEN) helps influence the direction of the Path to Purchase Institute (P2PI) and the commerce marketing industry as a whole. CEN features thought-provoking speakers and roundtable discussions based on topics chosen by YOU, the CPG industry’s thought leaders. In 2024, CEN will gather for one (1) in-person meeting and two (2) virtual meetings.

2024 Initiatives 

  • Unlocking AI for Commerce Marketing

Past initiatives include the Future of In-Store Retail, Organizational Alignment Study & Assessment Tool, and Retail Media Industry Definitions & Network Scorecard.

CEN Member Benefits

  • Three (3) exclusive networking events
  • Early access to proprietary content & research
  • Dedicated Learning Lab (interactive deep-dive)
  • $200 savings on two (2) tickets to Future Forward and P2PI LIVE & Expo
  • Private LinkedIn group