Amazon is working with the vast majority of global retail and consumer products brands to help them accelerate top-line growth, establish innovation frameworks, engage in new and different ways with consumers/shoppers, exploit new and fast-evolving AI/ML capabilities, and improve operational manufacturing and supply chain methods. This presentation will center on highlighting key trends Amazon is seeing while working with global CPG brands in 2022. The content will center on the consumer path to purchase and how CPG brands are investing in capabilities from manufacturing and supply chain to outlet execution and consumer engagement. We will also cover up-and-coming brands.
In this 20-minute industry knowledge-share, we will cover topics such as e-commerce, DTC, integrated data/analytics, AI/Machine Learning in CPG, digital supply chain, image recognition in store, and connected factory trends.