Lori Pugh Marcum
Events Content Director
Path to Purchase Institute
Lori Pugh Marcum has 17 years of experience in the meetings and events industry on both the planner and supplier sides of the business. As Events Content Director for Path to Purchase Institute and Retail Leader, she creates and executes content strategies for all events, awards, and webinar programs. She also participates as an expert host and facilitator and creatively tests and refines content delivery ideas to delight attendees.

Lori formerly served as Head of Meeting Innovation at Meeting Professionals International, where she was responsible for managing meetings and event production along with speaker and session management, as a part of MPI’s global live and virtual event portfolio. As an expert facilitator and instructor, she delivered MPI Academy content to increase membership value and MPI revenue streams through key delivery channels; live events, chapters, industry meetings, and events and digital platforms, including the identification of strategies to acquire new intellectual property, delivering sustainable profits, revenue streams and value to the members.

She spent 6 years at Jacksonville’s PRI Productions as both an event producer and manager of the Event Producer Department. During her time at PRI Productions, she managed events with partners such as THE PLAYERS Championship, Gator Bowl Association, and the Jacksonville Jaguars. Prior to her role at PRI Productions, she was also Special Events Manager for the AAA Five-Diamond resort, Ponte Vedra Inn and Club as well as Events Manager for the Jacksonville Regional Chamber of Commerce.

Lori holds a Bachelor of Science focused in Communications and Advertising from the University of North Florida and a Master’s Degree in Meeting and Event Management from San Diego State University.

Lori was honored as one of MeetingsNet’s 2021 Changemakers as well as Meetings and Conventions Magazine’s 22 Millennials to Watch in 2016. She also served as an anchor for MPI’s Global Meetings Industry Day Broadcast from 2019-2021.
Lori Pugh Marcum