Laura Rink
Director, Category Management
Ghirardelli Chocolate Company
Laura is passionate about driving growth through elevated point-of-purchase customer experiences. Over the past 15 years, she has helped retailers and manufacturers translate shopper insights into superior shopper experiences. Laura believes sustainable growth is best achieved with solutions that account for the needs of the retailer, manufacturer, shopper, and consumer collectively. As the Director of Category Management at Ghirardelli Chocolate Company, Laura works to translate insights into action through their category vision and merchandising vision initiatives.

Prior to joining Ghirardelli, Laura worked for J.M. Smucker, Big Heart Pet, Del Monte and IRI in a variety of leadership roles within category management, shopper insights and consumer research. She holds a B.S. in Business Administration from California Polytechnic State University in San Luis Obispo.
Laura Rink