Adam is a strategic marketer with a passion for connecting brand, digital, and media strategy to build amazing experiences for consumers and deliver business objectives. After pursuing his MBA at the University of Michigan, Adam spent 6 years at PepsiCo in brand marketing, managing base businesses across the Quaker Oats and Gatorade portfolios. During his time at Gatorade, Adam also led go to market eCommerce strategy across pureplay, omni, and DTC channels. After that, he spent 3 years at Google partnering with CPG clients to drive digital transformation across media and commerce. Currently, Adam is the Director of eCommerce for Wells Enterprises, where he is focused on driving omnichannel growth through eComm, media, and digital innovation.