Unlock growth, innovation and capabilities - go beyond and see what's possible - better connecting your brands with your customers.
P2PI’s NEW Learning Lab is a series of curated, highly relevant and content-rich educational experiences designed to deepen today’s demanding marketers’ capabilities and know-how for tomorrow.
][ Introducing Learning Lab powered by The Path to Purchase Institute
Each Learning Lab will encapsulate core pillars and strengthen attendees' capabilities by deepening their understanding of the connection between brands and customers. Evoking an inspiring approach, each Learning Lab is designed to drive new and emerging intelligence in order to create category growth and fuel retail innovation while winning hearts and minds in today’s omnichannel world.
The “I” symbol unites the three Path to Purchase Institute pillars that have guided us as we fulfilled our mission for over twenty years: intelligence, innovation, and influence.
][ What is a “Lab”?
A “Lab” is presented either via a 90 minute webinar, or a 4-hour in person experience armed with new, growing and emerging disciplines and case studies to ensure new skills and knowledge is gleaned, to be readily applied to you and your team's ability to exceed business goals.
Path to Purchase Institute Members: $200 per 90-minute session
Non-members: $350 per 90-minute session
Why You Need Learning Lab
Through curriculum and case studies, you will learn the following:
1. Current, new and emerging omnichannel and omnicommerce trends
2. Understanding today's win and lead strategies
3. Provocative expert predictions and implications for your brand
Through curriculum and case studies, each participant or you will learn the following: [ Positioning your brands to win and lead ]
[ How David can win in Goliath’s World ]
[ Current, new, and emerging trends ]
LAB #3
Using Insights-Driven Disruption to Create Best-In-Class Shopper Marketing
