Name
Educating the Organization on E-Commerce and Developing Capabilities for Success
Date & Time
Wednesday, May 6, 2020, 11:15 AM - 12:00 PM
Keith Anderson Wayne Duan Byron Gilstrap Sara Goucher Jennifer Reiner Irene Shtrulis
Description

Omnicommerce

The CPG landscape is beset from all sides by rapidly changing technologies, marketplace disrupters and increasingly empowered shoppers. Organizations need to adjust and evolve
to keep pace — and the first step is enlisting support from all functions. In this session, a group of e-commerce leaders will share the obstacles they faced and the successes they
achieved as they built e-commerce capabilities at their companies. Attendees will learn effective business strategies and best practices for execution to help them navigate their
own company's e-commerce journey now and into the future.