Northwest Arkansas Shopper Marketing Excellence Share Group - January 2020
Northwest Arkansas Shopper Marketing Excellence Share Group - January 2020
  • Welcome!
  • Register
  • Agenda & Location
Path to Purchase Institute welcomes you to a Group Discussion
with Walmart Media Group at the NWA Marketing Excellence Share Group 
Thursday, January 30, 2020
 
 
Hosted at:
The Coca-Cola Company
1800 S. 52nd Street, 4th Floor
Rogers, Arkansas 72758
 

The Shopper Marketing Excellence Share Group aims to help its members and the industry at large identify opportunities, overcome obstacles and consequently establish best practices in the effective use of shopper marketing via high-impact, action-oriented knowledge and perspective sharing. 

Who is in the Share Group

The Shopper Marketing Excellence Share Group-NWA is comprised of leaders from brand Path to Purchase Institute member companies whose job it is to enable shopper marketing capabilities and success in Northwest Arkansas.

The Shopper Marketing Excellence Share Group-NWA is not for everyone. You must be committed to candid participation in an open-forum atmosphere to effectively advance the objectives of the Share Group.
 
Three (3) executives from each company will be eligible to participate in Share Group meetings. Executives must hold shopper marketing focused positions within their company and be primarily focused on NWA customers.
 
Admittance to the Share Group is on a first-come, first-serve basis for invited members of the Path to Purchase Institute. A minimum of 15 companies will be included in the Group.

How the Share Group Works

The Shopper Marketing Execllence Share Group-NWA will gather for full day discussions twice a year.  Partipants must be P2PI Members in good standing.  Attendance at a minimum of one meeting annually is mandatory to maintain memberhip in the Share Group. 
 

At these meetings, members will share and debate industry issues to deepen their tactical and strategic understanding of current best practices in NWA shopper marketing. They will leave equipped to create impact at their organization.

Share Group members will be contacted in advance of each session to provide input on topics to include in the full day sessions.

The Institute will prepare confidential minutes of the proceedings that will be distributed to each member. General highlights of the topics will help inform the Institute so that we may publish and present ever-more relevant information. No verbatim quotes or attributions from any meeting of the Share Group will ever be published.

 
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