Jeremy Schmid
Head of Category Insights, Strategy, and Analytics
PepsiCo
Jeremy leads a team of Category Managers, Strategists, and Data Scientists across PepsiCo's $4 Billion Snacks and Beverages portfolio supporting the holistic business at Kroger. He is responsible for partnering with Kroger and 84.51° to deliver market share winning joint business plans and future capability development that sets both parties up for collective success today, as well as for tomorrow's future growth terrains.

Bringing over two decades of dynamic industry wide experience, Jeremy continues to be manically focused on helping to solve Retailer's and Shopper's everchanging needs while embracing an agile and competitive climate.

Jeremy spent time at Kraft, Nielsen, and Hershey before joining PepsiCo in 2007. Since then he has held roles of increasing responsibility within the Insights space and is an unapologetic brand ambassador for Mt Dew and Cheetos!