KC Glaser
Senior Manager, Loyalty Rewards
General Mills
KC has nearly two decades of experience helping smart people solve big problems in various capacities: traditional marketing, brand marketing, strategy, innovation, loyalty, and more. In each professional role he has been a catalyst for change by focusing on the future, whether it be developing new engagement platforms for Buffalo Wild Wings, literally flipping the DQ Blizzard on its head or shifting a paper-heavy portfolio of coupon tactics to a digitally driven performance marketing engine for General Mills. He has a passion for people, and the two questions that ultimately get him there are “why?” and “How CAN we?”
KC Glaser