The Power of Real-Time, Closed-Loop Attribution
Date & Time
Wednesday, December 7, 2022, 2:03 PM - 2:33 PM
Gerry Joyce Kim Thom

In today’s rapidly changing landscape, marketers face numerous challenges when it comes to engaging consumers, driving sales and strengthening loyalty. Fortunately, advanced closed-loop attribution solutions enable marketers to not just measure campaign performance but also identify specific dimensions responsible for success to optimize strategies in real time. Hear from InMarket on the power of attribution and how the company has helped top brands increase shopper engagement, measure success and drive smarter ROAS.