Kim Thom is VP of Measurement Sales Strategy at InMarket. She develops customized measurement and attribution solutions for brands seeking to understand their media's impact on store foot traffic and sales. She has over 20 years of experience in online and offline marketing, attribution and sales. She joined InMarket in 2020 as part of the acquisition of NinthDecimal where she led the western region sales team selling media, data and measurement solutions.

Prior to NinthDecimal, she was Regional Sales Manager for the NBC TV Station Division, focused on selling Olympic sponsorships and custom multimedia programs for national and regional brands.