The Shopper Marketing Excellence Share Group aims to help its members and the industry at large identify opportunities, overcome obstacles and consequently establish best practices in the effective use of shopper marketing via high-impact, action-oriented knowledge and perspective sharing.
The Shopper Marketing Execellence Share Group-NWA is comprised of leaders from brand Path to Purhcase Institute member companies whose job it is to enable shopper marketing capabilities and success in Northwest Arkansas.
At these meetings, members will share and debate industry issues to deepen their tactical and strategic understanding of current best practices in NWA shopper marketing. They will leave equipped to create impact at their organization.
Share Group members will be contacted in advance of each session to provide input on topics to include in the full day sessions.
The Institute will prepare confidential minutes of the proceedings that will be distributed to each member. General highlights of the topics will help inform the Institute so that we may publish and present ever-more relevant information. No verbatim quotes or attributions from any meeting of the Share Group will ever be published.